WAHMoms/WAHDads host Deborah Carney is joined by guest affiliate and work at home dad Eric Nagel.

Tell us a little about yourself:
I’m an Affiliate Marketer, Internet Marketing Consultant, and PHP Programmer working from my home in Buffalo, NY. I’ve been married for 11 years now and we have 3 kids: 2 girls 8 & 10, and my son is 13.

As a work at home parent what is your biggest challenge?
It’s hard for me to relax at home – if I’m reading, or watching TV, or hanging out with the kids, I feel guilty that I’m not getting any “work” done. Having a dedicated office helps, but my laptop means I sometimes bring my work into other areas of the house.

What is the biggest advantage to being a work at home parent?
Being able to be there for my kids… my flexible schedule allows me to take an hour or two and help out at school, or take them to dance practice or a keep an eye on them if a friend is over. They’re only this age once, so take full advantage of it.

As a work at home parent what advice would you give other work at home parents?
Find what works for you. Everyone is different… I need a set schedule, or else I find myself wandering aimlessly (online, around the house, in my office). If I know what’s coming up next, I don’t have to think about it.

Eric’s Website

Thanks to GeekCast.fm for hosting all of our podcasts. Visit them for more podcasts about marketing and working from home.

Dave Naffziger of Brandverity.com joins MerchantABCs hosts Deborah Carney and Vinny O’Hare for an insightful discussion about what merchants need to watch for in their affiliate programs, how they need to define affiliate practices that are allowed or not allowed and how to enforce their affiliate agreements.

Another related podcast is Merchant ABCs #20 – Creating Your Affiliate Agreement

Instead of show notes for this podcast, we have had the podcast transcribed and you can download the pdf here. Transcript of Interview with Dave Naffziger of BrandVerity

While things are always changing, some things in the industry are stable and being aware of what your affiliates are doing is one of those things you need to keep watch over.

Thanks to Geekcast.fm for hosting our podcasts.

Make money with wordpressAbout Make Money With Your WordPress Blog: Learn How to Monetize Your Blog With Affiliate Marketing by Missy Ward:

Free July 14 – 18, 2014

Take Back the Reigns of Product Placements On Your Blog and Earn the Money Your Work Merits in the Process!

Designed for the established blogger, “Make Money With Your WordPress Blog” will teach you how to monetize your blog with affiliate marketing embedded product or service reviews and tutorials.

This book will teach you how to:

Find the best products and services to review

Find and implement related affiliate marketing links and creatives

Create the perfect monetized review post and make people want to share it

Stay legal during the process

Learn more about the author, buy the book, or follow them on social media:
Visit the Author’s Website.
Get the Book from Amazon.

[click to continue…]

Affiliate ABCs hosts Deborah Carney and Vinny O’Hare from Team Loxly talk about what merchants need to do now that Google Affiliate Network (GAN) is closing their doors.

How To Move Your Affiliate Program To a New Network
With the Google Affiliate Network shutting down there has been lots of talk about how to move a program to a new network. There aren’t too many places that give step by step instructions. Each program will have their own certain features and quirks but here is a run down of some things you should be doing right away.

#1 Send an email out to your affiliates letting them know what is going on. Even though you don’t really know all the details yet yourself. Be as honest as you can and let the affiliate know as much as you know. Tell them they will get further updates as you find out more. Communication is the most important thing you can do at this point. Let them know you were as blindsided as they are by GANs decision.

Get as much info as you can. In your email encourage the affiliates to keep up to date with you by following you on social media. Make sure you have a phone and an email address for affiliates so they can reach out to you. You may want to think about some sort of activation bonus and get the affiliates prepared to move.

You also need to identify your top affiliates and send them a personal email. Remember the 90/10 rule. Your top affiliates are busy and need a handholding throughout this process.

#2 Gather a list of your current affiliates. Download it off GAN because they may pull the switch on you at any moment. Do not do this tomorrow. Stop reading this and go do it. Don’t worry about reading the rest of this post, it isn’t going anywhere.

#3 Gather all your sales reports off GAN. They will be going bye bye and you will need them for your end of the year reporting. Your boss is going to care that your first 4 months of reporting are not in your new totals on the new network. It sounds stupid but a lot of managers don’t think about this until it is too late. You should have a folder called migration and put all the stuff you are pulling off gan into it. Also back it up.

#4 Gather your creatives. You may already have these saved somewhere else but if not get them off GAN and put them in the folder. You won’t have a shot after they pull the plug.

#5 Take a deep breath and see what the other networks have to offer. Hopefully you have started some research and you are ahead of this. Sign up as an affiliate to the networks and see how you like the interface. Do yourself a favor and don’t just put your program on a network that is the most expensive. Just because they cost a lot doesn’t mean they are right for you. If your affiliate program is a good program your best affiliates will follow you to the new network. I could go on and on about how to chose an Affiliate Network but that is a post for another day.

Personally we run our programs on the Shareasale network. I would also look at Avantlink, they have some cool tools over there that I like. Don’t join a network that claims they are the biggest. That doesn’t matter to you, what should matter is the quality of the affiliates. We all know Gan sucked at this so why would you put your program back into a situation where you are spending your time policing your affiliates. Your top affiliates will follow you no matter what network you go to unless they were doing something shady and they are not allowed into that network. For which you wouldn’t want them back in your program anyway.

#6 Prepare another email for your affiliates. Reassure them that you are moving asap and you will have every resource possible to help them make the switch. Make the emails personal and about how much better the program will be on the new network.

#7 Chose a new network and get the ball rolling. Load up your creatives (especially your top performing ones). Make sure you have a creative of all sizes represented as your affiliates will let you know if you don’t. This includes text links.

#8 Send an email to your top affiliates letting them know which network you choose asap. You may want to send out a press release announcing which network you are moving to. This will get picked up by all the Affiliate news sites and news will spread very quickly. Then go to as many affiliate forums you find and announce it there.

#9 While you are doing that send another email to your GAN affiliates letting them know where you moved and what bonus you will give them for their trouble of changing links. Usually $5-10 will do it. Take a deep breath and wait for the applications to start coming in.

#10 Get on the phone with your top affiliates and ask them if they need any help switching. Once again they are very busy and the last thing they want to do is swap out links. The sooner you get them up and running the sooner you will be back making money in the affiliate program.

We are encouraging merchants to reach out to Outsourced Program Managers such as Team Loxly and GTO Management for help moving to a new network. Merchants can get both short term help with moving and long term management from firms like these.

Author Hillel Presser joins BookGoodies podcast host Deborah Carney to talk about books, writing and current projects.

Hillel L. Presser, Esq. represents individuals and businesses in connection with the establishment of comprehensive asset protection plans that incorporate both domestic and international components.

Hillel Presser has been featured in numerous newspapers and magazines, among them Forbes, Sports Illustrated, the Robb Report, the Houston Chronicle, and the Los Angeles Times. He has also appeared on several radio and television networks such as FOX, BRAVO, NBC, ABC, and CBS and has been profiled in the international press in Canada, Germany, Greece, Ireland, and the United Kingdom. He has represented some of today’s most well-known business owners, celebrities and professional athletes.

Hillel Presser has authored several books and articles on Asset Protection and Law including Financial Self – Defense, Asset Protection Secrets, Financial Self – Defense (Revised Edition), Asset Protection in Financially Unsafe Times (foreword), and Captive Insurance Companies (foreword) just to name a few.

Hillel Presser graduated from the School of Management at Syracuse University where he was one of the first students to major in entrepreneurship. He then obtained his law degree from Nova Southeastern University where he was awarded the “Book Award” for the highest academic achievement in business entities and corporations. He is currently finishing his masters in marketing at Lynn University.

Hillel Presser sits on the President’s Advisory Council and Ambassador Board for Nova Southeastern University and currently participates as an active board member for several non-profit organizations for some of his professional athlete clients. Mr. Presser also served as an Adjunct Faculty Member (Law) at Lynn University.

Hillel Presser grew up in Rochester, New York and now resides in Palm Beach County, Florida.

Author Home Page Link
Link To Book On Amazon

Find Us On Social Media:
Facebook: www.facebook.com/ThePresserLawFirm
Twitter: www.twitter.com/assetattorneys
Linkedin: www.linkedin.com/in/hillelpresser
YouTube: www.youtube.com/ThePresserLawFirm
Google+: http://gplus.to/ThePresserLawFirm
Blog: www.assetprotectionattorneys.com/Asset_Protection_Blog.aspx

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Thanks to GeekCast.fm for hosting our podcasts! Please also visit NightFire Publications for books published by Deborah and Friends.

Other sites you may want to visit:
Awesome Gang
Author Marketing Club
We Build Your Book

Find more author interviews and great books to read at BookGoodies.com

Christina Hamlett Author Services Interview on @BookGoodies Podcast

January 28, 2013

Christina Hamlett joins BookGoodies podcast hosts Deborah Carney and Karen Garcia to talk about the services she provides for authors. In addition to ghostwriting, editing and script coverage services for authors, I offer media relations consulting on topics such as how to attract and maximize PR opportunities, how to give stellar interviews, what to wear […]

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Chris Efessiou Author and Entrepreneur Interview on @BookGoodies Podcast @ChiefDaddyOfcr

January 26, 2013

Author and entrepreneur Chris Efessiou joins BookGoodies podcast host Deborah Carney to talk about books, writing and current projects. Entrepreneur, business leader, international speaker, radio show host, author and father Christos Efessiou knows a thing or two about success. In the past 20 years, Chris has founded, co-founded, developed, and managed multiple successful enterprises—all the […]

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